How do you prepare yourself to leverage that massive growth for E-Scooters?
Right from your tech stack to growth hacks and business strategies, you’ll need to be able to change the wheels while your scooter is running.
That means you need to think beyond one-size-fits-all riders and strapped-on recurring billing solutions.
The key to tying recurring billing to growth, is to think about growth holistically.
True, one could go with a metric and detail all the ways that recurring billing could push it, but that wouldn’t do justice to all the things a billing system can do, on one hand, and all the different ways that you can grow, on the other.
Billing doesn’t move the product by itself, collect payments by itself, or support customers by itself, but it can bolster all three in big ways (product with subscription flexibility, customer care with dunning, transactional communication and revenue recovery, and the health of your business with accurate reports, and revenue recognition to call a few of the upshots out).