The top challenges of B2B subscriptions
There are several challenges that companies may face when billing B2B subscriptions
1. Complex pricing structures
B2B subscriptions often have complex pricing structures that can be difficult to understand and manage. Usage based pricing (tiered, volume, stair-step) with specific conditions can make it challenging when it comes to billing and tracking revenue.
2. Managing multiple subscriptions
If a company has multiple B2B subscriptions, it can be challenging to keep track of all of them and ensure that they are all being properly billed and in time.
3. Billing errors
Human error can occur when billing B2B subscriptions, which can lead to mistakes such as overcharging or undercharging customers. Renewals, failed payments and cancellations rules can apply according to the customer.
4. Invoicing
Companies may have specific layout and rules according to the buyers country.
5. Slow payment times
B2B customers may take longer to pay their invoices compared to B2C customers, especially with yearly contracts.
Overall, billing B2B subscriptions requires a high level of understanding pricing structures, taxes, payments and billing processes.
Using a subscription management software can help you to effectively manage your B2B subscriptions in several ways:
1. Automated billing
Handle recurring payments and billing automatically, reducing the risk of errors and freeing up time for you to focus on other tasks.
2. Flexibility on subscriptions terms
The terms of the subscription, including the price, duration, usage, and any contract limitations or exclusions, can be clearly defined on the subscription.
3. Control on subscription
Get control on subscriber data, subscriptions, payments, renewals, churn and also provide valuable insights into subscriber behavior which can help you to make informed decisions about how to manage better your subscriptions.
4. Increased efficiency
Streamline the process of managing subscriptions, making it more efficient and saving you time and resources.
A subscription management software can be a valuable tool for effectively scale your B2B subscriptions stress free.