The royal road to regular revenue is membership subscriptions - whether with online magazines, podcasts, blogs, newsletters or any other digital medium. This is how you build a reliable business in the long term. Having regular members changes everything.
Speak to each subscriber's preferences by offering a range of plans and consumption models for them to choose from. Make it easy for them to manage the relationship with self-service accounts accessible from any device. Then use the data you glean from subscribers to promote personalized content that targets their interests.
Abowire makes purchasing and accessing content so intuitive that subscribers barely notice it. Subscribers can choose how they want to consume content, then receive accurate, automated invoices. They can pay with any method and access content across every device.
Media consumers expect to be treated as individuals—not as readerships, demographics or accounts. Abowire's analytics and reporting empower you to deliver targeted content that each subscriber will engage with. The full view of subscribers: including purchases, usage statistics, articles read, subscription cycles and response to promotions—shows you not only what they've consumed, but what will likely interest them in the future.
With Abowire, how you define your products is up to you. Create standard rate plans for weekly, monthly or quarterly subscriptions. Or implement flexible charge models—per article or per download. You can even run promotional bundles. The flexibility allows you to try new things and test what clicks with your subscribers.
Run your business without the boring parts.
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A comprehensive order-to-cash Subscription Management solution that takes care of everything
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